internet advertising
Internet marketing also referred to as I-marketing, web-marketing, online-marketing, or e-Marketing, is the marketing of produce or services in excess of the Internet.
The Internet has brought media to global spectators. The interactive nature of Internet advertising in terms of providing instant response and eliciting responses is a unique quality of the medium. Internet marketing is from time to time considered to have a broader scope because it not only refers to the Internet, e-mail, and wireless media, but it includes management of digital customer data and electronic customer relationship management (ECRM) systems.
Internet marketing ties together creative and technical aspect of the Internet, including: design, development, advertising, and sales.
Internet marketing also refers to the placement of media along different stages of the customer appointment cycle through search engine marketing (SEM), search engine optimization (SEO), banner ads on specific websites, e-mail marketing, and Web 2.0 strategy. In 2008 The New York Times, working with COM Score, published an initial estimate to quantify the user data composed by large Internet-based company..
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